President of Kazakhstan N. Nazarbayev in his Messagemessage to citizens ("New possibilities of development in the context of the Fourthfourth industrial revolution") from January 10, 2018, saidtalked about enhanceenhancing the competitiveness of enterprises. The for the country as a whole, as well as improving the quality of life of the population, which would requiresrequire the digitalization of the economy (Mukanova, 2017).
According to experts, the
Digitaldigital economy is developing inat a very fast modepace and has recently changed the usual economic production and traditional business operations. Zubarev (2017) saydsaid in his article, "the DigitalThe digital economy as a form of expression of the new economy development model" that the digital economy is a form of "new economy".

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