I agree that the advertisement about the dangers of driving also show pathos as a way to persuade the audience. The way the photo is set, and the driver holding the phone, blocking the child running for the ball, really triggers a negative emotion. I also believe that the advertisement by BMW shows logos because, at the bottom, it provides statistics that around 100one hundred thousand crashes have been linked to texting while driving. This allows the audience to understand the seriousness of this advertisement by the high number of crashes caused by texting while driving.